The 2026 FIFA World Cup, which will be held in three countries (the United States, Canada and Mexico) for the first time, is expected to generate a total revenue of $10.9 billion, representing an unprecedented economic boom in the world of sports, according to the Sports Value report published by the Internet website. According to the report, the 2026 World Cup will achieve a 56% increase compared to the 2022 Qatar tournament, which generated $7 billion in revenue. In dollar terms, this is a far cry from the 2018 World Cup in Russia, which grossed $5.3 billion. The report breaks down the record profits into several key areas, the most important of which is television rights, which “exceeded $4.2 billion (up 24% compared to 2022), breaking previous records with a growth rate of up to 59%2”. It is expected to generate $800 million. Meanwhile, the biggest growth will be in ticketing and hospitality, where revenue will reach $3 billion, which is the sum of the previous six ticket revenues. A combination of editions.
The 2026 FIFA World Cup, which will be held in three countries for the first time (the United States, Canada and Mexico), is expected to generate a total revenue of $10.9 billion, representing an unprecedented economic boom in the sports world, according to the Sports Value report, which the website relayed through its online network. According to the report, the 2026 World Cup will represent a 56% increase in box office revenue compared to the 2022 Qatar tournament, which brought in $7 billion, and is significantly different from the 2018 Russia World Cup, which brought in $5.3 billion. The report divides the record profits into several key areas, the most important of which is TV rights, which it says is expected to generate “$2.8 billion in revenue of over $4.2 billion (up 24% from the 2022 edition), with a growth rate of 59% and breaking previous records.” The biggest growth was seen in ticketing and hospitality, where revenue reached $3 billion, equivalent to the combined ticket revenue of the past six editions.
